December 2024 Release Highlights

As 2025 approaches, we’re closing out the year with updates designed to perfectly harmonize your business. Whether you’re fine-tuning your data strategy, orchestrating holiday campaigns, or setting the stage for a strong start to the new year, these December enhancements will ensure your e-commerce operations are pitch-perfect.

Let’s dive into what’s new and noteworthy!

New Feature Highlights

• Predictive Session Conversions: Chord's new predictive data feature empowers e-commerce brands to optimize strategies and make confident, data-driven decisions based on session conversion probability.

Improvements

• Data Infrastructure Upgrades: We significantly improved our data orchestration infrastructure, vastly improving our visibility and control over data pipelines on behalf of our brands.

• Analytics and Reporting: We made improvements to the scroll functionality with our embedded reports, as well as fixed the folder side panel from being cut off in certain views.

• Model Amplifications: We included an alert modal to inform customers of the internal "Key" column on amplification sheets. This "Key" column is required for critical technical functionality of our amplifications feature and should not be removed or altered in any way.

Fixes

• Fixed an issue where users could not save any edits or filter adjustments to a pre-existing Look.

• Fixed an issue where duplicate orders were being created for some Chord OMS customers due to failed webhooks.