Your Data, Smarter: Announcing Our Predictive Session Conversions Feature!

Take the Guesswork Out of Growth with Predictive Data from Chord!

We’re excited to announce the launch of our new predictive session conversions feature —a powerful tool designed to help e-commerce brands confidently understand the likelihood that a customer will purchase during a single session.

By leveraging advanced data science models, our platform delivers actionable predictions at both the brand and customer levels. Whether you're identifying at-risk customers, forecasting revenue, or planning inventory, our predictive feature empowers you to stay ahead of the curve. Our models show you the "how" behind every prediction, so you can make informed choices with clarity and confidence.

Chord’s session conversion predictions can be applied to many business scenarios. A few examples are included below.

• On-Site Personalization: Brands can dynamically adjust the customer experience in real-time using Chord’s session conversion predictions. For example, stores can offer a discount code if conversion probability is high using Chord's Audiences API.

• Personalized Marketing: Similar to adjusting customer experience in real-time, brands can use Chord’s predictive feature to send targeted offers or reminders to customers to further engage them to get them closer to checking out.

• Ad Spend Optimization: Take advantage of high-probability conversion sessions by setting up smart retargeting efforts via ad spend.

Let’s make your data work smarter, so your brand can grow faster. Book a demo or log into the Chord platform to explore the new feature! For more details on this new feature, see our documentation!